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MundoGEO#Connect 2012 event counts on global brands as sponsors

The second edition of MundoGEO#Connect (, the largest event of the geotechnologies sector of Latin America, has its dates already set: from May 29th to May 31st, 2012, at Frei Caneca Convention Center, in São Paulo (SP).

From now on, you can follow all of the innovations of the event, through the official site The portal of MundoGEO#Connect 2012 is a source of information to the event’s participants, press, lecturers and debaters, public bodies, private companies, and all the parties interested in the matters that involve the geospatial industry.

Reiterating the success of its first edition, which took place from June 14th to June 16th, 2011, MundoGEO#Connect 2012 should gather more than 10 thousand professionals, among those participating in the technical activities and in the trade fair, and those connected through the social nets and online seminars, (about 10% of the event will be broadcast).

Besides, great companies of the sector have already confirmed their sponsorship, such as Hexagon, one of the most important groups of the metrology sector and holder of Leica Geosystems, Erdas, Intergraph and recently of the brazilian company Sisgraph; Furtado Schmidt, representative, in Brazil, of the brands Garmin, Nikon and Spectra Precision; the group Santiago & Cintra, representative of Trimble, Topcon, Faro, Erdas, RapidEye and Navteq; and Alezi Teodolini, representative of Astech and Datageosis.

Other institutions, national and international, are also supporting the event, such as the Brazilian Institute of Geography and Statistics (IBGE), Embrapa, São Paulo Company of Metropolitan Planning (Emplasa), City hall of São Paulo, Geospatial Information & Technology Association (Gita), International Society for Photogrammetry and Remote Sensing (ISPRS) and Open Geospatial Consortium (OGC).

Innovations of the event

Having the theme “Sharing information for a better world”, MundoGEO#Connect 2012 will highlight the current challenge involved in the production of geospatial data, following patterns that facilitate its full use by the community of users of information systems.

In this edition, the offer of stands at the fair of products and services of MundoGEO#Connect 2012 was enlarged in 50%. Moreover, the number of auditoriums for the activities of the event was enlarged in 100% in relation to the 2011 event.

According to Emerson Granemann, director and publisher of MundoGEO Group, the event will hold several seminars, courses and parallel events that will discuss the trends of geoprocessing, remote sensing, surveying, GPS and spatial data infrastructure, in the areas of oil & gas, mining, e-government, agribusinesses, mapping of big cities’ underground, environment, among others. “We have a lot of innovations for this second edition of the event. The MundoGEO#Connect awards will be enlarged in order to choose the best professionals, companies and projects of the year, starting with voting online and the votes from the judging committee.”

Some parallel events are already confirmed: Users of Geotechnologies from the State of São Paulo, Users of Geotechnologies from the Municipal district of São Paulo, National Spatial Data Infrastructure (Inde) and OGC Patterns.

As in 2011, this year’s edition of the event will also hold the 2nd MundoGEO#Connect Awards, an initiative that recognizes the works developed by companies, institutions and professionals of the geotechnologies sector.

MundoGEO#Connect 2011: success of audience

MundoGEO#Connect came from the perception of its creators on the subjects that had more repercussion in the main social nets, such as Twitter and Facebook, one of the platforms that provide the most interaction among the people. Thus, one of the objectives of the event is to connect the geospatial technologies users who are present at the event as well as the ones who are online, so that there is the sharing of ideas on the current scenery of the sector.


In its first edition, MundoGEO#Connect counted on 88% of the sponsors’ and participants’ approval, according with a poll on the organization of the event. There were over 7,5 thousand connected professionals: 900 participants of seminars and mini-courses, 1,8 thousand visitors to the fair and more than 5 thousand internet users that followed the event online, through Twitter and through webinars.

The poll numbers point out that 32% of the participants are directors and 33% are managers or coordinators; 50% come from the private sector and 36% come from the public sector; and that the areas of interest with larger percentages are environment, natural resources, utilities, infrastructure and territorial planning.

Pablo Santos, who works at the Superintendency of Economical and Social Studies of the State of Bahia, points out that the event provides “a unique opportunity to work, and share experiences with other public or private organizations in relation to the projects that take place in the most diversified Brazilian states”.

Furthermore, over 100 lecturers were present at the event, including representatives of international companies, such as the president of Erdas, Joel Campbell. “This is an extremely important event to the geotechnologies market, especially in Brazil, because there are more than 2 thousand people participating, who came from all around Latin America, Europe, Africa, and it is also an important conference where the hardware and software suppliers, the data providers are gathered to share ideas on how they can work together”, comments the executive, at an exclusive interview to MundoGEO.

Among the outstanding people who participated in the event were Tarun Bhatnagar, director of enterprise geo of Google in Latin America, that took part in the 2nd Google Earth for Companies Seminar; Wolfgang Bidermann, businessman from RapidEye; Dale Lutz, vice-president of products development of Safe Software; and Mike Reslow, representative of ISPRS.

On MundoGEO#Connect

MundoGEO#Connect 2012 is the largest event in the section of geospatial technologies of Latin America and it will take place from May 29th to May 31st , at Frei Caneca Convention Center, in São Paulo (SP). Holding the theme “Sharing information for a better world”, the expectation is to gather 10.000 professionals from the sector, among those participating in the seminars and courses, the visitors of the trade fair and the ones connected from distance through webinar and social nets. The event is an accomplishment of MundoGEO Group, along with the popularization of MundoGEO and InfoGPS web portals, InfoGEO, InfoGNSS and A Mira magazines, and it also counts on the international support from OGC, ISPRS and Gita, and popularization of Directions Magazine, GIM International, V1 Magazine, Professional Surveyor and Geo Connexion. The first edition of MundoGEO#Connect was held from June 14th to June 16th, 2011, in São Paulo, and it gathered more than 7,5 thousand people.

On MundoGEO Group

MundoGEO Group, which promotes MundoGEO#Connect, has been working in the production of contents for printed and online media, trade fairs, seminars, courses and webinars in the geoinformation area since 1998. It also publishes two important magazines addressed to the sector: InfoGEO, on satellite images and Geographic Information Systems (GIS); and InfoGNSS, which focus on land surveying and cartography. In this area the company counts on MundoGEO Web Portal, which provides daily content in Portuguese, Spanish and English, and which is a leader in the number of visitors in Latin America. In content partnership with UOL, it acts in the geo mobility area with InfoGPS Portal, which, along with MundoGEO, has over 50.000 registered professionals and more than 10.000 thousand followers in the social nets. In relation to the sustainability area, it maintains the Sustainable Attitude Web Portal, also in partnership with UOL.