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Partnering With China: Beijing Earth Observation To Distribute RapidEye Products

(Jan 2009) RapidEye, Germany’s only geospatial solutions provider to own and operate their own satellite constellation, announced today that Beijing Earth Observation, Inc. (BEO), a subsidiary of Eastdawn Group. Inc., will be their Chinese distributor.

“This has promise to be a very lucrative partnership for both companies,” comments John Ahlrichs, RapidEye’s Vice President. “BEO is a proven organization with the experience required to successfully sell and support RapidEye products in China. They are extremely well networked in China’s public and private sectors.”

The agreement between Beijing Earth Observation, Inc. and RapidEye was signed in Beijing late last year between Eastdawn Group’s CEO, Mr. Bing Sun and RapidEye’s CEO, Mr. Wolfgang Biedermann. The contract makes BEO the only distributor of RapidEye’s satellite imagery in China.

“We are extremely proud to have BEO and Eastdawn as our partners in China,” says Mr. Biedermann. “We have spent a lot of time to get to know each other. With BEO we are partnering with a quality company that is a good match for RapidEye, and we are looking forward to a very long term partnership with them. BEO has shown that they have the best business backing, the strongest support staff, and that they are willing to make a significant commitment to the distribution of RapidEye’s products and services over the coming years.”

Mr. Bing Sun, CEO of Eastdawn Group. Inc. stated, “We are very much satisfied with our newly formed partnership with RapidEye. With its 5 satellites and the strongest satellite imagery collection capability to our markets, the RapidEye system has great potential in the Chinese market, especially in the following sectors: agriculture, environmental, insurance and government. We strongly believe our partnership will bring the best satellite technology available as well as service knowhow to the Chinese market. This technology and service knowhow will contribute greatly to the continuous economic growth of our country.”

About Beijing Earth Observation, Inc. (BEO)
Beijing Earth Observation, Inc. was established in early 2007 as a wholly owned subsidiary of Eastdawn Group. Inc., and specializes in providing data distribution services based on multiple remote sensing satellite platforms, as well as remote sensing solutions in the Chinese public and private sectors. For more information about Beijing Earth Observation, Incorporated, please visit

About RapidEye AG
RapidEye is an ISO-certified geospatial information provider focused on integrating customized and industry specific solutions into the workflow of global customers in agriculture, forestry, energy, infrastructure, government, security and emergency. RapidEye experts and the satellite system – a constellation of five satellites capable of downloading over 4 million km² of high resolution, multi-spectral imagery per day, and a ground segment for processing and archiving data – allow for cost-effective customized services. The unique combination of large area coverage, high spatial resolution and the possibility of daily revisit to an area provide for superior management information solutions. Currently, more than 90 experts from more than 20 countries are employed by RapidEye, with plans to grow the team to 140 by early 2009.

_RapidEye benefits from a public-private partnership with the Space Agency of the German Aerospace Center (DLR), which is supported by the Federal Ministry of Economics and Technology. RapidEye is also cofinanced by the European Regional Development Fund (ERDF). For more information on ERDF
please contact

RapidEye is a “Selected Landmark in the Land of Ideas” and therefore part of the event series “365 Landmarks in the Land of Ideas”. This program is run by the initiative “Germany – Land of Ideas” and Deutsche Bank. Being a “Selected Landmark” RapidEye will stand for Germany being a “Land of ideas” in 2009 and will demonstrate Germany’s spirit of innovation. The initiative is under the patronage of Germany’s federal president Horst Köhler.

For more information about RapidEye, please visit

RapidEye Contact
RapidEye AG
Molkenmarkt 30, 14776 Brandenburg a. d. Havel, Germany

Eastdawn/BEO Contact
Eastdawn Group, Inc.
10th Floor, Sinosteel Plaza, No.8 Haidian Street
Haidian District, Beijing, P.R. China
Post Code: 100080
Tel: 86-10-62686799 / Fax: 86-10-62686790

Beijing Earth Observation, Inc.
Haidian District, Beijing, P.R. China
Post Code: 100080
Tel: 86-10-82800183/84/85/86/87/88 Fax: 86-10-82800182